Social Media Marketing for CPG & DTC Brands

Strategy-led social media marketing for CPG & DTC brands, scroll-stopping content, consistent posting, and campaign support designed to build awareness, grow community, and turn attention into real customer action.

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A clear strategy. A consistent content engine. A brand people recognize.We don’t guess and we don’t “post to post.” We build a repeatable system that makes your brand easier to market every month.

Book a call with us

oUR EXPERTISE

Social Strategy
Organic UGC
Content creation
Influencer marketing
COMMUNITY MANAGEMENT
AD CREATIVES
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Truly Indian Video Production. UGC Content Creation. Social Media Management and Content Production. The Apricots Media. Social Media Agency for CPG, DTC and Hospitality brand
Verb Energy Bar Product Photography. Social Media Management and Content Production. The Apricots Media. Social Media Agency for CPG, DTC and Hospitality brand
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Stop-Motion

Videos

Photos

UGC

Influencer Management

Social Media

Stop-Motion Videos Photos UGC Influencer Management Social Media

Hear from our clients

  • “Their creative direction, and ability to bring our brand to life through clean, vibrant imagery made them an essential part of our content process.”

    Hero, Creative Director - Drink Koia

  • "Absolutely loved working with Sonia! Gorgeous photography and amazing execution on some complex food photography shots we had envisioned. Love the different formatting so that they were ready to use in ads, social, website etc. Quick turnarounds and amazing communication. Will definitely work with Sonia again!"

    Deirdre Kelly, Marketing Manager, Drink Cuppa

  • “From pre-production to the final product, everything was wonderful. Working with The Apricots Media was easy and smooth. They understood my vision and made it even better”

    Mary Anna, Owner, Partners & Grapes

Frequently Asked Questions

  • Absolutely. We love collaborating with in-house teams, whether it’s coordinating with your creative director or supporting your social media manager with fresh content and ideas.

  • Our social media management services include monthly content creation and scheduling, community engagement by responding to comments and messages, analytics and performance reporting, integration of influencer marketing, and regular content strategy updates based on data and trends.

  • We do both! Our team handles full content creation, including photography, stop-motion videos, Reels, and UGC, and combines it with account management, paid ads, and community engagement to deliver a complete social media solution.

  • Absolutely. We handle everything from influencer identification and outreach to gifting and paid campaign management. Our focus is on finding influencers who align with your brand values and can authentically connect with your target audience.

  • We do both! We can manage your Instagram, TikTok, and other social media platforms, including content creation, posting, scheduling, community management, and performance analysis. If you just need content, we can deliver that too.

  • Yes, we manage a variety of social media platforms, including Instagram, Facebook, and TikTok, tailoring our approach to where your audience spends their time. Together, we’ll identify the most impactful channels to reach and engage your target market, ensuring every post, Reel, or Story drives meaningful connection and measurable results.

  • We track metrics that matter: engagement, reach, website traffic, lead generation, and conversions. Every campaign includes transparent reporting and actionable insights, so you can see exactly how your content is performing and how it’s contributing to your business goals.

  • Yes! We create content for product launches, brand campaigns, and e-commerce platforms like Amazon. We also produce ads to be run on platforms like meta.

  • We specialize in working exclusively with product-focused brands in the health, wellness, and lifestyle niches. From supplements and skincare to food and beverages, our strategies are tailored to meet the unique needs of each client. If you’re a service provider or a SaaS company, we kindly recommend seeking an agency that aligns with your specific industry, as our expertise is dedicated to product-based businesses.